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About Us

Bouge Moi began in 2018 with one mission: dancers deserve better.

Our founder—a professional dancer — experienced firsthand the frustration of finding dance shoes that looked good, felt right, and actually lasted. Instead of settling, she decided to create a brand that would meet the real needs of dancers like herself.

That vision became Bouge Moi, which means “Move Me” in French. But for us, it's more than a name—it’s a mindset. A mindset to move with dancers, to be moved by their passion, and to inspire bold movement through every step.

What We Do

We design and sell high-quality dance shoes directly to dancers around the world. Our direct-to-consumer business model allows us to offer premium footwear at an affordable price—without the traditional retail markups.

From initial sketches to final delivery, we collaborate with dancers at every stage. Each product is developed through real dancer feedback to ensure it not only looks great, but performs under pressure.

Where We’re From

Bouge Moi is proudly founded in China, with production factories located across the country. Our team is global, with staff working remotely from Southeast Asia, Europe, and beyond—united by a love of dance and a commitment to quality.

What We Offer

We create performance-ready footwear for heels dance, jazz, Latin, ballroom, musical theatre, and more. Our collection includes:

  • Heels Dance Boots

  • Character Boots

  • Latin & Salsa Shoes

  • Custom-Made Styles for dancers and studios

  • Collaborative Designs with choreographers and dance communities

Every pair is built to move—with comfort, support, and bold style at the core.

Our Promise

We believe dancers shouldn’t have to choose between style, comfort, and affordability. That’s why Bouge Moi shoes are crafted with premium materials, designed with dancers, and tested for real performance—whether you’re rehearsing, performing, or simply dancing through life.

Wherever you are on your dance journey, we’re here to support every step.

Crafted for movement. Inspired by you. Dance out loud.